About the project.
Zhoosh is on a mission to make employee benefits more accessible for SMEs – replacing rigid, one-size-fits-all packages with flexible solutions that teams can personalise.
With employers setting budgets and allowances, and employees tailoring perks to their needs, Zhoosh delivers simplicity, flexibility, and choice – all in one place.
Digital Planning partnered with Zhoosh to bring this mission to life through a modern brand, custom digital platform, responsive website, and full suite of marketing assets.
Brand Identity
Platform Design
UX/UI
Marketing Design
Email Templates
WordPress
Logo Design
Social Graphics
Industry: Employee Benefits / HR Tech / SME Support.
Challenge.
To support growth and adoption, Zhoosh needed a cohesive digital presence – one that looked professional, worked seamlessly, and told their story clearly to both employers and employees.
Our brief included:
- A new brand identity to reflect flexibility and trust.
- A user-friendly benefits platform to manage allowances and preferences.
- A marketing website to educate, convert, and grow.
- Email templates and social media graphics to support launch and ongoing engagement.
Result.
We delivered a full brand and digital rollout designed to simplify benefits for SMEs and empower Zhoosh’s team with the tools they need to grow.
The new brand captures Zhoosh’s personality: modern, human, and smart. The website and platform work hand-in-hand to attract interest and streamline onboarding. Branded marketing assets – including email designs and social templates – enable consistent, professional communication with clients and prospects alike.
End-to-end solution.
A cohesive brand, custom platform, and marketing tools.
Engaging website.
A responsive site designed to showcase benefits and drive sign-ups.
Marketing assets.
Email templates and social graphics to support launch and outreach.
"Digital Planning materially changed the direction of our business."
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